Culture

The Importance of Selling Yourself: Why Everyone Is In Sales (To A Degree)

Selling yourself is something that everyone needs to learn.

Whether we are trying to get a job, or get a date, or get a gig for our new band – our lives are filled with situations where we are seeking to persuade someone or “win them over.”

Often times “selling” comes with negative connotations. We imagine sales people as greedy, dishonest, and willing to say anything just to get a sale – but the truth is we are all sales people to some degree. And we need to be.

All selling means is to communicate the value of something. So “selling yourself” means communicating your value – and that’s an ability we can all benefit from.

The truth is it doesn’t matter how skillful or talented you are at something if you don’t know how to sell yourself to others.

When I was working at a music and arts venue in Brooklyn, I discovered so many amazing artists, musicians, writers, fashion designers, comedians, bloggers, and entrepreneurs, but so many of them didn’t know how to sell themselves – or even worse, they didn’t believe they should have to sell themselves to succeed. [...read more]

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